Through a commitment and shared focus, we:
- Emphasize exceptional and innovative member club services
- Provide and encourage participation in value oriented competitions for core golfers
- Support opportunities for all who want to play
- Protect the game’s integrity and valued traditions
- Embrace change through a continuous improvement process
- Encourage opportunities for volunteer service
The Association’s vision and mission are supported by the following collective core values:
Service Integrity: We value responding to our members needs with clear, consistent standards, and procedures for all members, treating one another with respect and integrity.
Membership Diversity: We value cultural, gender, and social diversity reflected in our membership.
Knowledge: We value knowledgeable players whose actions are consistent with the spirit of the game.
Collaboration: We value partnerships with other allied associations to bring the amateur golf community together.
Professionalism: We value employees and volunteers who reflect a dedication and professionalism consistent with our overall mission and conduct our business with the highest level of ethics and honesty. | 
